With the 09/10 season came a very very big change for Isenseven. After “Let’s Go Get Lost” the producers felt burnt out and nobody was quite sure what to do next. Vincent and Felix were seeking to explore their careers as filmmakers on different paths. And obviously Alex would not be able to run the show on his own. But he was determined to make it happen and also Vince and Felix wanted to do everything in their power to help Alex continue making the film. This was when our friends at Pleasure Magazin stepped in and offered to help. Their argument was that Isenseven is an essential part of the European and specifically the German snowboard world and it would be a shame to see it all end. So they proposed buying the name rights to Isenseven and supporting Alex in production of the films. And so it was that the Isenseven office in Munich was dissolved, Alex moved his workplace into the Pleasure office and all the sudden there was additional man/womanpower from Pleasure behind the films and editor in chief Bene became executive producer. So you could basically say that Pleasure saved Isenseven. Thanks for that, homies!
